Club Leader: G11 Phi Jennifer 付燕妮 & G11 Eta Thea张菡显
Contact: jennifer888000 (Dingtalk)
Club Day: Monday
Club Room: Normal classroom
Club Supervisor: Adriana Zuo
Achievement:
1) Post or Poster
Club Activities Planned for 2023-24 S1:
Launch WLSA Club Monthly Plan
September
9.18 Introduction to the club: plan & goals; introduction to business proposal
9.25 Learn how to write a business proposal I: 计划概要,项目介绍,市场分析
October
10.9 Learn how to write a business proposal II: 竞争分析,营销策略,团队管理,投资需求
10.16 Learn how to write a business proposal III: 财务分析,风险及对策,总结
10.23 Business proposal sample analysis; discussion and reflection
November
10.30&11.6 Break (for mid-term exams)
11.13 Introduction to 商业路演, using McKinsey&Company’s case
11.20 Learn how to present an appropriate slide show for an elevator pitch
11.27 模拟路演
December
12.4 Introduction to marketing I marketing mix……
12.11 Introduction to marketing II segmentation targeting positioning
12.18 case analysis
12.25 Christmas break January: 1.4 Break (for final exams)